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SME IPO
BSE SME Advertising & Media Agencies
Century Business Media IPO
₹17.11 Cr · Fresh Issue · Advertising & Media Agencies
Price Band
₹70
Lot: 1600 shares (₹112,000)
GMP (Grey Market)
—
No GMP data yet
Issue Size
₹17.11 Cr
Fresh Issue
Market Cap
₹64.83 Cr
At upper band
P/E Ratio
8.59x
Listing Date
21st Sep 2026
BSE & NSE
IPO Timeline
✓
Opens
11th Sep 2026
✓
Closes
16 Sep 2026
📋
Allotment
17 Sep 2026
₹
Refund
18 Sep 2026
📈
Listing
21st Sep 2026
IPO India Hub: Subscribe
Conviction
7/10
The company demonstrates exceptional profit growth (108.6% PAT CAGR) and strong operational efficiency (36.65% ROCE) on a revenue base expanding at 27.4% annually. Valuation at ₹70 implies a P/E of ~15.2x on FY0 earnings, well below the 18–28x niche/unlisted sector baseline, though SME liquidity and execution risk on airport advertising rights warrant caution.
Our Analysis — Key Points
✓ Strength
Exceptional profit acceleration
Net profit grew 108.6% over two years (₹1.1 Cr to ₹4.7 Cr) while revenue expanded 27.4%, indicating strong operational leverage and margin expansion. EBITDA margin of 19.58% and NPM of 12.7% reflect disciplined cost management in a competitive media services sector.
✓ Strength
High capital efficiency metrics
ROCE of 36.65% is exceptional for an advertising and media agency, signaling effective deployment of shareholder capital. The company is generating strong returns on invested capital, which supports sustainable reinvestment and growth.
⚠ Risk
Concentration in airport advertising
₹3.10 Cr of the ₹10.54 Cr net proceeds (29%) is earmarked for security deposits at three airport locations (Patna, Deoghar, Darbhanga). Execution delays, regulatory changes, or lower-than-expected footfall at these airports could materially impact revenue projections.
⚠ Risk
SME liquidity and scale constraints
As an SME IPO with ₹17.11 Cr issue size, the company faces limited trading liquidity post-listing, which may constrain exit opportunities for retail investors. The small scale also limits institutional investor participation and analyst coverage.
₹ Valuation
Valuation below sector midpoint
At ₹70, the implied P/E is approximately 15.2x on FY0 PAT of ₹4.7 Cr, representing 0.85× the niche/unlisted sector midpoint of 18x. This discount reflects SME status and execution risk, but is justified by strong growth and ROCE metrics.
👁 Watch
Airport contract execution and ramp-up
Monitor quarterly revenue contribution from the three newly secured airport advertising rights and actual security deposit deployment timelines. Delays or underperformance in these contracts would directly pressure FY1 earnings guidance.
Top Analyst Reviews
| Analyst / Firm | Rating | Known For | Review |
|---|---|---|---|
| IPO India Hub Our independent review |
Original analysis based on DRHP & public financials | This page | |
| Dilip Davda Chittorgarh.com |
India's most followed independent IPO analyst | Search on Chittorgarh → | |
| Capital Market (CM Rating) CapitalMarket.com |
Widely-cited "New Issue Monitor" reports | Search on CapitalMarket → | |
| ICICI Securities ICICIdirect Research |
SEBI-registered broker research desk | Visit ICICIdirect → | |
| IPO Guru Analyst Leaderboard ipoguru.in |
Ranks 49 analysts by real IPO outcome accuracy | View leaderboard → |
External links go to each platform's IPO section — search for "Century Business Media" to find the specific review. IPO India Hub does not represent the accuracy of third-party ratings.
Company Snapshot
Revenue
₹46.76 Cr
Net Profit
₹5.56 Cr
Industry
Advertising & Media Agencies
Issue Type
Fresh Issue
Quick Actions
Frequently Asked Questions
Subscribe. The company demonstrates exceptional profit growth (108.6% PAT CAGR) and strong operational efficiency (36.65% ROCE) on a revenue base expanding at 27.4% annually. Valuation at ₹70 implies a P/E of ~15.2x on FY0 earnings, well below the 18–28x niche/unlisted sector baseline, though SME liquidity and execution risk on airport advertising rights warrant caution.
GMP data is not yet available for this IPO. Check our GMP Live page for the latest updates closer to the listing date.
The minimum lot size is 1600 shares. At the upper band price of ₹70, the minimum investment per retail application is ₹112,000. You can apply for up to 13 lots (₹1,456,000) under the retail category (up to ₹2 lakh).
The IPO opens on 11th Sep 2026. It closes on 16 Sep 2026. Allotment is expected on 17 Sep 2026. Refunds initiate on 18 Sep 2026. Listing on BSE and NSE is on 21st Sep 2026.
Our analysis recommends <strong>Subscribe</strong>. The fundamentals support applying before the issue closes on 16 Sep 2026. The minimum investment is ₹112,000 for one lot (1600 shares). The company demonstrates exceptional profit growth (108.6% PAT CAGR) and strong operational efficiency (36.65% ROCE) on a revenue base expanding at 27.4% annually. Valuation at ₹70 implies a P/E of ~15.2x on FY0 earnings, well below the 18–28x niche/unlisted sector baseline, though SME liquidity and execution risk on airport advertising rights warrant caution.
Our analysis recommends <strong>Subscribe</strong>. The fundamentals support applying before the issue closes on 16 Sep 2026. The IPO is priced at a P/E of 8.59x. Market cap at issue price is ₹64.83 Cr. As with all IPOs, please read the DRHP and assess your own risk tolerance before investing.
You can apply via UPI through your broker's trading app (Zerodha, Upstox, Fyers, etc.) or via ASBA through your net banking portal. The minimum lot is 1600 shares at ₹70 each, costing ₹112,000 per application. The issue closes on 16 Sep 2026, so apply before that date. Step 1: Log in to your broker or bank app. Step 2: Go to IPO section and search for 'Century Business Media'. Step 3: Enter the number of lots and UPI ID. Step 4: Accept the mandate on your UPI app.
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